Turkey: beauty and personal care potential explained

Burak Ayan

Turkey: beauty and personal care potential explained

Turkey is a rising market for cosmetics and a high number of products sold are imported. This guest article reveals all the regulatory issues around the market.

Burak Ayan, consultant with Ayansan Consultancy in Istanbul, Turkey, here presents insight into why the market is worth paying attention to, and how brands can access it.

Read the full article in Personal Care Magazine 

Our deep thanx to Lucy Whitehouse, Editor, Cosmetic Design-Europe for her efforts to see these projects thru to their completion!